AMZ Agency - London

AMZ Agency is a UK-based Amazon consultancy specialising in Seller Central account management, Amazon advertising, product listing optimisation and e-commerce growth. The agency works with business owners, e-commerce managers, marketing teams, SMEs, start-ups and established brands looking to improve performance and build stronger sales on Amazon.

With a practical, hands-on approach, AMZ Agency provides professional support across the key areas of Amazon selling. The service is designed to help businesses manage the day-to-day demands of Seller Central while improving product visibility, advertising performance and overall marketplace presence.

AMZ Agency can support businesses with product listing set-up, product listing content optimisation, Amazon SEO, keyword and competitor research, Amazon PPC advertising, ongoing PPC management, A/B testing, image and video development, A+ Content, Amazon Storefront design and development, Amazon Brand Registry support and communication with Amazon Seller Support. Advice around FBA and fulfilment options can also be provided where required.

The agency primarily supports sellers operating on the UK Amazon marketplace, while also providing consultancy support for businesses looking to expand into international marketplaces, including the EU, USA, Canada and Australia. This makes the service suitable for brands at different stages of Amazon growth, from businesses establishing a presence on Amazon to experienced sellers looking to improve existing performance.

A key part of the AMZ Agency approach is personalised consultancy. Rather than applying a one-size-fits-all strategy, the process begins with a review of the business, products and Amazon objectives. An account manager then develops an Amazon selling growth plan and uses the agreed consultancy time to work directly on the Seller Central account. This can include improving listings, managing advertising campaigns, researching keywords, developing content and supporting wider Amazon marketing activities.

AMZ Agency was founded by Alex Shelton, a UK-based Amazon Consultant with experience supporting SMEs, start-ups and global brands. The website states that Alex has helped businesses generate significant Amazon sales, with some clients achieving sales of up to £350,000 per month. The agency also maintains ongoing internal training to stay up to date with developments in Amazon technology and marketplace practices.

The consultancy is structured around monthly plans based on the amount of professional support required. Businesses can select a plan according to their needs, with support spread throughout the month to focus on agreed activities. The service operates on a monthly basis without a long-term contract, subject to the applicable cancellation terms.

Whether the goal is to improve Amazon SEO, strengthen product listings, manage Amazon PPC campaigns, develop A+ Content, enhance a Storefront or receive ongoing Seller Central support, AMZ Agency provides a dedicated consultancy service focused on helping businesses make better use of the Amazon marketplace.

For businesses that need specialist Amazon expertise without building a large in-house e-commerce team, AMZ Agency offers a practical solution for managing Amazon marketing and advertising activities. With UK-based consultancy, hands-on account support and experience across multiple product categories, the agency aims to help brands improve their Amazon presence and create opportunities for sustainable marketplace growth.